The Times of India: A Legacy of Ink, Power, and Controversy
Brands are more than just a name or a logo; they embody a story and a legacy that has been ... Read More
MAMAEARTH A Case Study in Brand Building and Content Marketing
The Inspiring Journey of Mamaearth: From Startup to Success Brands are more than just a name or a logo; they ... Read More
Apollo Hospitals- A Legacy of Transforming Healthcare in India
Healthcare in India: The Birth of Apollo Hospitals In 1983, a quiet revolution began in Chennai when Dr. Prathap C. ... Read More
InMobi- India’s first Start-Up Unicorn
The Story Behind InMobi: India’s First Startup Unicorn The term “unicorn” has become a ubiquitous buzzword in the business world, ... Read More
Gita Press Gorakhpur – World largest publisher of Hindu religious texts.
In our ongoing series, “Stories Behind Brands,” we typically delve into the narratives of commercial giants, organizations that have achieved ... Read More
Hindustan Pencils – Nataraj & Apsara: Writing India’s Success Story
Brands are more than just a name or a logo; they embody a story and a legacy that has been ... Read More
Raymond – Weaving a Legacy of Excellence
Brands are more than just a name or a logo; they embody a story and a Legacy of Excellence that ... Read More
Delhi High Court Grants Interim Relief to Akemi Chemisch Technische Spezialfabrik GmbH in Trademark and Copyright Infringement Case
Trademark and Copyright Infringement: A Threat to Brand Integrity Intellectual property protection plays a crucial role in preserving brand integrity ... Read More
The Ultimate Guide to Selecting a Color for Your Brand
In the world of branding, color plays a vital role in shaping the identity and personality of a brand. It’s ... Read More
What Is The Difference Between Copyright, Patent, and Trademark?
Patents, Trademarks and Copyrights: An Overview Intellectual Properties have been able to allure attention of the global market, the three ... Read More
A brief history of the Patent System in India
“History is not the past but a map of the past, drawn from a particular point of view, to be ... Read More
Patents Law in India: Everything You Must Know!
Human beings are always curious to explore new things, carry out research and innovate. Patents are the successful outcome of ... Read More